According to a survey made by an international magazine, the
growth of Online Marketing has been phenomenal over the past few years, thanks
to the websites like Facebook, Twitter and Google Plus. So, if you have a brand or a product that you want to promote,
you just can’t afford to miss online marketing.
But for a layman looking to promote his brand online,
sometimes it becomes very difficult to even know where to start from. And thus,
so many online marketers (like me) get so much work these days.
However, if you pay heed to the basics carefully, you can yourself
promote a brand online effectively. And I am going to cover those basics in my
article. The following are the basics that you need to know in order
to completely utilize the online marketing space for your product or brand:
1. Make it an online brand: You will have to make an official
online presence of your brand. For example, make its Google Plus Page, Facebook
page and Twitter Account atleast. These are the best ways to communicate with
your target as well as existing audience. This will give you something to
promote online.
2. Share Stuffs on your Social Accounts: Now creating your fan pages will not automatically increase
your social presence. You need to share information about your brand like
latest news, upcoming events etc. with your audience to win their trust. Also,
you need to interact with them.. solve their queries and listen to their
suggestions. Do this and the positive word of mouth for your business is
guaranteed.
3. Create its blog or website: Having a website of your brand is always
advisable. You can’t
share everything about your product on Social Media account. You need to have
something called home for your brand. And a website does that job pretty well. Also,
it helps in doing the proper SEO (Search Engine Optimization) that can boost
your social presence online.
Also, make sure that you use Social Media Sharing buttons on your website (check out the social media icons at the end of this article). These provide your readers an option to share your content with their friends, and further promoting it.
Also, make sure that you use Social Media Sharing buttons on your website (check out the social media icons at the end of this article). These provide your readers an option to share your content with their friends, and further promoting it.
4. Use programs to assist your Social Media Marketing: To speed up your social media
marketing process, you should use programs that help you get free twitter
followers and free facebook likes. You must have some followers and page likes
to kickstart your social media marketing process.
And thus, I use a site called traffup to help me get twitter followers, retweets, favorites, website traffic and facebook likes. So, here you get everything under one roof to speed up your social media marketing.
I personally use the retweets and favorites section on twitter to promote the tweets of my clients. Its wonderful and superfast.
Follow the
above 4 steps and I am sure the social media marketing of your brand would be
much better than the one a so called expert would do.
Also, if you
like this piece of information, do share it with your friends.